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Continuous/Batch production in Industry 4.0 environment
Ručka, Petr ; Jirgl, Miroslav (referee) ; Pásek, Jan (advisor)
This master’s thesis named Continuous/batch production in environment Industry 4.0 deals with software and principles that are designed for discrete manufacturing and their application to the continuous and batch production. First, the functions and properties of individual programs for discrete manufacturing were descripted, then this acquired knowledge was related to continuous and batch production. On the basis of the gained knowledge, a program for the processing of liquid materials with using two tanks was created. This program is aimed at customizing of the final product.
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Efective Implementing of New Product Trought Customization
Svoboda, Petr ; Vančura, Zbyněk (referee) ; Šunka, Josef (advisor)
The aim of this thesis is to create at AB2 a.s. a new method for a design and introduction of new products into the assembly line. This new method has to comply with all AB2’s internal process criteria on one hand and achieve reduction in time and cost on the other hand. The new method fulfilling these criteria is called customization method which is using current portfolio of AB2’s products.
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The evolution and customization of online shopping: case study SizeID 2013-2016
Rosová, Kateřina ; Klimeš, David (advisor) ; Koudelková, Petra (referee)
This work is focused on the evolution and customization of online shopping. The theoretical part presents some key terms from this area of study, like the internet and e-commerce or trends in online shopping. Then it explains the term service, its characteristics and the manner of classifying and promoting a service, based on its characteristics. In the next part, the author elucidates the term customization. The last part of the theoretical unit is dedicated to start-ups, their possible definitions and the communication of these very special types of business. In the practical part, the method is described first, followed by the case study, which contains the evaluation of the quantitative research that answers the research question. The summary contains some analysis of the data gained, followed by some recommendations for the company described in the case study, which are coming from the analysis, together with a prognosis of the upcoming direction that is the most likely for the phenomenon examined.
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Electronic surveillance in the area of consumption and media
Špačková, Andrea ; Slavíček, Daniel (advisor) ; Marcelli, Miroslav (referee)
5 Abstract My diploma thesis is focused on electronic surveillance in the area of consumption, marketing and media. Electronic surveillance is a form of collecting and evaluating data, which were created as a secondary product of electronic devices. The use of new technologies and internet allows spying their users and saving the received data to both state and commercial databases. Subsequent data use is common in the business or crime prevention area. This practice brings the risk of privacy disruption, influencing and directing people. The diploma thesis consists of three main chapters. The first chapter follows up the history of surveillance and its development. The second part is focused on formation of the electronic surveillance and describes different areas of surveillance. The third chapter relates to one concrete area - consumption and marketing. This chapter includes also practical examples. Key words Surveillance, interactivity, customization, reality show, Panopticon, media
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Continuous/Batch production in Industry 4.0 environment
Ručka, Petr ; Jirgl, Miroslav (referee) ; Pásek, Jan (advisor)
This master’s thesis named Continuous/batch production in environment Industry 4.0 deals with software and principles that are designed for discrete manufacturing and their application to the continuous and batch production. First, the functions and properties of individual programs for discrete manufacturing were descripted, then this acquired knowledge was related to continuous and batch production. On the basis of the gained knowledge, a program for the processing of liquid materials with using two tanks was created. This program is aimed at customizing of the final product.
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Revitalization of brand Manufacture Prim 1949 (2010-2011)
Hrabánková, Markéta ; Hejlová, Denisa (advisor) ; Dolanská, Nora (referee)
Bachelor thesis "Revitalization of brand Manufacture PRIM 1949 (2010 - 2011)" deals with revitalization process, which is actual for the brand. The aim is present and analyze this process of revitalization. Manufacture PRIM 1949 wants to transform from traditional and consumer brand into the brand, which is successful in segment of luxury goods, through this process. The process is seen from point of view marketing communication with focusing on marketing of luxury goods. There are by descriptive method presented selected communication activities of the brand during specific period of time. These activities are analyzed in order to find an efficiency of revitalization process. The work deals with relevance of choosen communication tools and their possibility to be successful like integrated marketing communication.
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Efective Implementing of New Product Trought Customization
Svoboda, Petr ; Vančura, Zbyněk (referee) ; Šunka, Josef (advisor)
The aim of this thesis is to create at AB2 a.s. a new method for a design and introduction of new products into the assembly line. This new method has to comply with all AB2’s internal process criteria on one hand and achieve reduction in time and cost on the other hand. The new method fulfilling these criteria is called customization method which is using current portfolio of AB2’s products.
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Customization of ERP system in MBI model
Půta, Tomáš ; Pour, Jan (advisor) ; Kahoun, Jakub Kahou (referee)
This thesis is about changes which are define by company: customization. The main goal of this work is to identify the main phases of this process and put it into the reference model MBI. In the first chapter the theoretical apparat of the process of customization is defined as well as the business impact of this process. The second chapter focuses on the aforementioned extension of the MBI model. This extension is realized by four tasks, which clearly define the process of customization. These tasks are linked with scenarios which define the problems of this process. This work also includes three new factors and a document of the MBI model.
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Procedures proposal for the implementation of the CRM system in the selected segment
Štofan, Dávid ; Fortinová, Jana (advisor) ; Pour, Jan (referee)
The aim of this thesis is to describe the procedure of the customization and implementation of SEM CRM system to the specific car company. Clarify the specifics of CRM in the automotive industry, to highlight the possible complications and risks that may occur during the process and propose a procedure to minimize the risks in consequent implementations in the future. To be able to fully understand these issues, it needs to be clarified and described in CRM (Customer relationship Management). This will be included in the theoretical part, which also includes development, architecture, solution design and implementation of CRM methodology. The practical part describes the procedures of implementation and customization of CRM into a specific car company . This section will also cover all the risks and problems that are encountered in the implementation and recommendations how to eliminate these risks.
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